BRANDING, EVENTS, SELF-INITIATED

Reviving the much-adored desire and celebration of vinyl records. 

CHALLENGE

To develop a digital platform, brand and produce event marketing that'll capture the interest of vinyl lovers, particularly the younger demographic who've recently discovered the beauty of owning vinyl records. 

OUTCOME

Channelling the vinyl experience and tactile appeal into the digital space and of an annual event where a community of devoted music lovers can celebrate the joy of vinyl records. 

LOGO DESIGN EXPLORATION

To develop a digital platform, brand and produce event marketing that'll capture the interest of vinyl lovers, particularly the younger demographic who've recently discovered the beauty of owning vinyl records. 

LOGO DESIGN EXPLORATION

To develop a digital platform, brand and produce event marketing that'll capture the interest of vinyl lovers, particularly the younger demographic who've recently discovered the beauty of owning vinyl records. 

To develop a digital platform, brand and produce event marketing that'll capture the interest of vinyl lovers, particularly the younger demographic who've recently discovered the beauty of owning vinyl records. 

To develop a digital platform, brand and produce event marketing that'll capture the interest of vinyl lovers, particularly the younger demographic who've recently discovered the beauty of owning vinyl records.